Any modern, inclusive business event should have live captioning. If not, then not only are you missing out on potential opportunities, but you might also be breaking the law.
It’s not illegal, but…
Yes, ok, it’s not illegal to not provide live captions for business events, but it does however keep you on the right side of the law when it comes to anti-discrimination acts.
According to the Equality Act 2010, as a business owner, you are legally required to make “reasonable adjustments” to accommodate those with hearing difficulties.
By providing live captioning for your business event, you’ll not have to worry about anyone with hearing loss missing out, and maybe reporting you to the relevant authorities.
But those with hearing difficulties shouldn’t be your only concern, because…
Captions aren’t just for deaf people!
Everyone benefits from captions, not just the Deaf and hard of hearing.
Business events are noisy places, filled with chatter, microphones, and background noise. You don’t have to be hard of hearing to miss out on what’s going on!
Live captioning is a great way for everyone to follow along, take notes, and be in the moment, rather than worry about what they’re missing.
Captions also help people who aren’t native English speakers keep up with what’s being said. Listening to another language is hard enough, but imagine if the person has a strong accent!
Live captioning can help in other ways
It seems like every company these days has a social media presence, and if your business produces videos, either on YouTube, TikTok, or Vimeo, then captions can help get them noticed.
YouTube is owned by Google, and they want the best websites on their results page.
If you have a video online explaining what you do, then Google’s crawl bots can’t watch that video and decide to move you up the results page.
If your video has captions however, then those same bots can read the transcript of what’s being said in the video and place you higher on Google’s front page.
Even if your short, 5-minute video is content-heavy, then the captions might contain the equivalent information of a small website.
Google loves this, especially if the video is related to a specific question. If your video answers a query someone has typed into Google, then Google will bring it up as the first result.
Live captioning your business event makes sense from an SEO point of view as well as helping people there on the day.
We can help caption your business event
For live captioning, especially at a business or corporate event, you need fast and accurate results, and that means a stenographer.
We have some of the best stenographers in the country, with years of experience live captioning events, lectures, and conferences, all over the world and in many different languages.
They can type at up to 360 words per minute – that’s as fast as someone speaks – with only a one-second time lag!
If you would like to know more about live captioning for business events, then contact us today.
We also provide both on-site and remote live captioning, making businesses, conferences, events, teleconference calls, meetings, and seminars more accessible for everyone.
